Generative AI in the Buyer’s Journey
Generative AI (GenAI) can be a powerful tool for brands at every stage of the customer life cycle. The ever-evolving technology has the potential to...
Big Retailers As Healthcare Disruptors
Big retailers like CVS, Walgreens, and Amazon are bringing technology-centric care to consumers, while also boosting their own bottom lines. Key Takeaways Retailers want...
ChatGPT and Generative AI in Search
The biggest digital ad format is ripe for revolution. Microsoft and Google are racing to develop the best AI-assisted search experience, leaving advertisers on...
Generative AI in Media and Advertising
Generative AI can already do much of the grunt work and low-skilled labor that powers modern media and advertising. But apprehension and mistrust—among consumers as...
Startups Leading the Innovation Landscape
The latest AI startup trends, notable marketing and retail startups, and strategies for successfully engaging AI to drive innovation and value. Key Takeaways Venture...
US Cryptocurrency Payments
Blockchain-based payments are just beginning to catch on while accelerating the use of cryptos for retail, cross-border remittances, and B2B payments. Key Takeaways Consumers...
US AR and VR Usage Forecast 2022
AR and VR usage will persevere, and drive retail growth and opportunities within ecommerce to increase visualizations and reduce returns. People flocked to augmented...
SMB Merchant Services Disruptors
SMB merchant services evolve their offerings by tapping into changing competitive dynamics, payment innovation, marketing, and value-added services. Key Takeaways The combination of increasing...
Improving Customer Experience with AI
What is CX? What is AI? Insights and learnings on why they matter, how AI can improve CX, and what companies are—and should be—doing to...